FlowOps vs. the field
Warehouse and wheels — in one system.
Every other platform does the warehouse or the shipping. FlowOps runs inventory, dispatch, yard, and driver pay together — for a fraction of the price. Here's the honest side-by-side.
The comparison
FlowOps next to the WMS, TMS, and ELD leaders.
Capabilities and public pricing as of 2026 — measured against the warehouse platforms, CartonCloud (the other warehouse + transport system), a top TMS (McLeod), and a top ELD/fleet system (Samsara). The takeaway: the warehouse tools skip transportation, the TMS and ELD skip the warehouse, and CartonCloud covers both but not US driver compliance, yard, or driver pay — only FlowOps is a yes across all of it, in one platform. It keeps pulling ahead from there, too.
| Capability | FlowOpsby Lanta | CartonCloudWMS + TMS | Extensiv3PL WM | ShipHeroWMS | LogiwaFMS | ShipBobOutsourced | McLeodTMS | SamsaraELD / Fleet |
|---|---|---|---|---|---|---|---|---|
| Warehouse and wheels ← the WMS tools stop at the dock; the TMS/ELD skip the warehouse | ||||||||
| Warehouse management — inventory, receiving, pick & pack | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | — | — |
| Dispatch & live load tracking | ✓ | ✓ | — | — | — | — | ✓ | partial |
| Yard management | ✓ | partial | — | — | — | — | — | — |
| Driver pay & settlements | ✓ | — | — | — | — | — | ✓ | — |
| Built for US rules ← not adapted to them | ||||||||
| US driver compliance — Hours of Service + ELD connection | ✓ | — | — | — | — | — | partial | ✓ |
| W-2 staff and 1099 contractor pay in the same system | ✓ | — | — | — | — | — | partial | — |
| US-headquartered company | ✓ Maryland | Australia | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Where FlowOps pulls further ahead | ||||||||
| Verified receiving & mis-ship prevention | ✓ | partial | partial | partial | partial | — | — | — |
| Regulated-goods handling | ✓ | partial | partial | partial | partial | partial | — | — |
| Client portals under your own brand | ✓ | partial | partial | partial | partial | — | — | — |
| Languages, on every screen — including Arabic, Swahili and Yoruba | 23 | not published | English + AI chat | 2 | English | English | 6 (mobile app) | 13 (driver app) |
| Accounting built in — P&L, balance sheet, trial balance | ✓ | — | — | — | — | — | ✓ | — |
| AI that reads any system's exports into the platform | ✓ | partial | partial | partial | partial | partial | partial | partial |
| The bottom line | ||||||||
| Warehouse + transportation in ONE platform | ✓ | ✓ | — | — | — | — | — | — |
| Warehouse + transportation + US driver compliance + accounting in ONE platform | ✓ | — | — | — | — | — | — | — |
| Entry price (public) | $99/mo | quote only | quote only | $1,995/mo | ~$20k+/yr | per order | quote only | per vehicle |
| Built & run by an operating 3PL | ✓ | partial | — | — | — | — | — | — |
The summary
Every system above does part of the job. FlowOps does all of it, built for US rules.
Here is what the table adds up to, system by system:
- Warehouse platforms (Extensiv, ShipHero, Logiwa) stop at the dock: no dispatch, live GPS, driver pay, yard, or Hours of Service. FlowOps runs those on the same login, and goes further on verified receiving and regulated goods.
- Outsourced fulfillment (ShipBob) runs your inventory in its warehouses. FlowOps is for operators who run their own warehouse and keep the margin.
- TMS (McLeod) moves freight but has no warehouse. FlowOps adds inventory, pick and pack, client portals, and storage billing next to dispatch and settlements.
- ELD / fleet (Samsara) is a certified ELD with no warehouse or dispatch. FlowOps works alongside it: GPS and duty status stream in from Samsara, Motive, or Geotab, so you keep your ELD of record.
- CartonCloud is the closest match, a WMS + TMS, but its public product pages list no HOS or ELD features, yard management, driver pay, or staff pay. It is headquartered in Australia; FlowOps is built and run by a US 3PL.
- US compliance in one place. Hours of Service, ELD connections, US bills of lading, and W-2 plus 1099 pay. No other system compared covers all of it.
- Public pricing from $99/month, users included, against $1,995/mo (ShipHero), about $20k+ a year (Logiwa), per order (ShipBob), per vehicle (Samsara), or quote only (Extensiv, McLeod, CartonCloud).
- Accounting built in. P&L, balance sheet and trial balance, by branch or across all of them, with your books in sync with QuickBooks Online or Xero. Of the systems compared, only McLeod keeps its own books, and it has no warehouse.
- Built on a real floor. FlowOps runs Lanta's own warehouse and trucks in Glen Burnie, Maryland, every day, with US-based support and every screen in 23 languages.
ELD & HOS compliance — the honest version
Compliance without the hardware lock-in.
- Short-haul drivers (the 150 air-mile exemption) log and certify Hours of Service right in FlowOps — no ELD device required. FlowOps even flags which of your drivers are exempt.
- Regulated drivers keep their existing FMCSA-registered ELD; FlowOps ingests its GPS + duty status so dispatch, the live map, and driver logs stay in one place.
- FlowOps complements your certified ELD — it is not itself the ELD of record, so you're never locked to a single hardware vendor.
Connect anything
Keep the systems you already pay for. FlowOps connects to them.
Storefronts, accounting, carriers, ELDs: 25+ integrations are built in, and anything else connects through the open API, directly or with Zapier or Make. We'll map your exact stack in the demo.
Built in
Switch it on
Shopify, Amazon, QuickBooks Online, Xero, Samsara, Motive and more, ready to connect.
Open API
Connect any system
Your systems, or Zapier and Make, link straight to FlowOps.
AI file reading
Upload what it exports
Whatever your current system exports, FlowOps reads it in. You review it before anything saves.
Systems you may already subscribe to — all of them can connect
Highlighted = built in.
Accounting & books
Storefronts & marketplaces
Shipping & carriers
WMS & fulfillment
TMS, load boards & ELD
Banking, cards & payments
Automation & spreadsheets
Third-party names are trademarks of their owners and are listed to show how they connect, not a partnership or endorsement.
Why it's a game-changer
Three things nobody else puts together.
40+ hrsa week back from re-keying
Most of the others run the warehouse. FlowOps runs the warehouse, the transportation, and US driver compliance on one login — so you stop stitching a WMS to a TMS to a spreadsheet. On our own floor, one system gave the team back 40+ hours a week that used to go to re-keying.
1/20ththe entry cost
Start at $99/mo with public pricing, while comparable platforms start at ~$1,995/mo, land in five-figure annual contracts, or hide behind a quote. Unlimited SKUs on every plan.
Built on the floor
Made and used daily by an operating 3PL — a patent-pending platform where every feature earned its place solving a real problem, not a roadmap. It works the way a warehouse actually works.
See for yourself
The honest comparison ends in a demo.
Book a 30-minute walkthrough and we'll run your exact workflow — warehouse to wheels — on one screen.